Microsoft Dynamics 365 Customer Insights helps organizations unify customer data and activate AI-powered insights to deliver personalized experiences across channels. It connects data from multiple sources to create real-time, consent-aware customer profiles and segments that can be used across marketing, sales, and service.
With built-in analytics, predictive scoring, and journey orchestration, teams can identify high-value audiences, optimize engagement, and measure outcomes with privacy and governance controls. Native integrations with Microsoft Dataverse, Power Platform, and Dynamics 365 applications streamline activation and reporting, while open connectors enable interoperability with third‑party tools.
Leverage Copilot to accelerate segmentation and content ideas, enrich profiles with first- and third‑party data, and maintain compliance through role-based access and data retention policies. Deliver measurable, customer-centric outcomes at scale.